Conscious Inclusion

Many times, the conclusions we come to happen almost instantaneously. When something occurs instantaneously, we can be sure that unconscious factors are at play.  The ability to understand something immediately,...

Personality is what makes us who we are. It shapes how we view the world around us, how we interact with others, as well as how others perceive us. In...

If you've been around a toddler lately, you are likely aware of their go-to question - "why?". Can you blame them? It's a good question. Knowing "why" helps to add...

Context Clues  Context is everything. Words carry weight because of their context.  This explains why opening up a letter not addressed to you does not carry the same significance as...

Who makes the decisions in politics? The answer to this question can mean a world of difference for everyone involved. Highly concentrated decision-making power spells danger and often invites corruption....

Originally posted on KatriniaKibben.com on January 5, 2021. Written by Katrina Kibben Do you remember the first time you figured out someone made way more money than you? I do....

Lessons Learned Companies have been pushed, like never before, to take a stance on racial diversity. 2020 was filled with statements, acknowledgments, and open conversations around equity and diversity. It...

As humans, we are boundedly rational. This means that we cannot think of every option or solution when faced with a choice. Technology allows us to optimize results and automatically...

Originally posted on ERE.net on November 24, 2020. Written by Katrina Kibben When I started my company, I read a book called Building a StoryBrand by Donald Miller to clarify my marketing...